Oh hi!
I’m Michelle.
A multidisciplinary creative and marketing director specializing in advertising campaign direction, content strategy, everyday design, and photography for small, medium and non‑profit ventures.
Fully grounded in a full spectrum of professional and personal experiences, my practice sharpens an innate and intuitive understanding of human behavior that informs every creative choice.
I bring fresh, strategic perspectives that amplify brand awareness, spark meaningful engagement, and drive the measurable return on investment in one complete package.
Deep experience working with community-centered and mission-driven teams, balancing tight budgets and high expectations.
Practical, scalable creative solutions that translate across print, web, and social.
A collaborative process that centers stakeholders and beneficiaries to ensure authenticity.
Measurable focus: design and messaging built to move audiences and demonstrate impact.
Brand identity systems and style guides
Campaign concepts, messaging frameworks, and creative briefs
Photography direction, shoots, and edited asset libraries
Digital assets: ad sets, social templates, email designs, and landing pages
Content strategy, editorial calendars, and performance reports
Campaign concepts, messaging frameworks, and creative briefs